Impulse buying

Research and discuss the definition of impulse purchasing. How is the concept of impulse buying used in the aviation industry? Provide at least one example.

As the maximum length of your post should not exceed 200 words, be concise and to the point. As always, cite, in current APA format, any sources you use. The goal in any marketing assignment in this course is to be succinct and to the point. Your posts should be newspaper article length and not magazine feature article length.

 

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